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Jan24

Google’s ranking algorithm

by Arfans on January 24th, 2012 at 8:39 am
Posted In: SEO

 

What is new in Google’s ranking algorithm?

Google's ranking algorithm

Last week, Google’s Matt Cutts published a list of 10 recent Google’s ranking algorithm changes in an official Google blog. Do these changes affect your website rankings? Do you have to adjust your web pages for the new Google’s ranking algorithm?

Here’s the official list for Google’s ranking algorithm:

    1. For queries in languages where limited web content is available (for example Hind or Icelandic), Google will translate relevant English web pages and display the translated titles directly below the English titles in the search results.
    2. The snippets on the search result page now show more page content and less header/menu content.
    3. Google finds that boilerplate links with duplicated anchor text are not as relevant, so they are putting less emphasis on these. The result is more relevant titles that are specific to the page’s content.
    4. Autocomplete predictions in Russian have been improved.
    5. People who are searching for software applications will see more rich snippets, like cost and user reviews, within their search results.
    6. Google retired a signal in Image Search related to images that had references from multiple documents on the web.
    7. Some queries get fresher results. This change impacts around 6-10% of search results to a noticeable degree and better determines the appropriate level of freshness for a given query.
    8. Google adjusted how they attempt to determine which pages are official. This will tend to rank official websites even higher on Google’s result page.
    9. Date-restricted queries have been improved to ensure that users get the results that are most relevant for the date range that they specify.
    10. Autocomplete predictions for Hebrew, Russian and Arabic have been improved.

Matt Cutts does not go into detail. The most important change seems to be that boilerplate links with duplicated anchor text are not as relevant as before.

This probably affects the texts in your website navigation most. If the navigation text was “green widgets” before, this would give the linked page a boost for the term “green widgets”. Matt Cutts says that this has changed.

How do you have to change your web pages?

Google says that you shouldn’t focus on the ranking factors above:

“Before you go wild tuning your anchor text or thinking about your web presence for Icelandic users, please remember that this is only a sampling of the hundreds of changes we make to our search algorithms in a given year, and even these changes may not work precisely as you’d imagine.”

Google uses many different elements to specify the position of your web pages on the search result pages. 

Google is continually improving the Google’s ranking algorithm. If you want to keep your rankings, and if you want to get better rankings, regularly check your web pages to make sure that they are compliant to Google’s latest ranking algorithm.

 


└ Tags: Google Ranking, Google's ranking algorithm, Pagerank
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Jan09

Google Statements

by Arfans on January 9th, 2012 at 8:24 am
Posted In: SEO

You Should know about this Google Statements!Google Statements

1. Official Google statements: how to optimize your web pages
 

In an online Q&A session, Google’s Matt Cutts answered the questions of webmasters who want to get higher rankings on Google for their websites. This article summarizes the most important SEO relevant statements of this session.The effect of +1 clicks on your organic rankings and ads

Google is still testing the effect of +1 clicks on the search results. It seems that only clicks from trustworthy people will influence the position of a web page. In other words, it won’t help to buy +1 clicks.

In addition, the +1 clicks on ads will show others who have +1′d it but that is all at this time.

You cannot exclude keywords from your website

It’s not possible to ensure that your website does not appear in the search results for a particular keyword. The reason for that is because that could be a way you could silence critics or not show up for negative reviews.

The age of a website is important but only one of many factors

The age of link anchors and domains can influence the position of a website in the search results. However, Matt Cutts says that you still need fresh information because old information can get stale.

Google decides per keyword if the search results show websites with newer or older content. Old websites often tend to have more links and that the links are often the reason why older domains have higher rankings.

Google will rewrite your meta description tag

Google will only use the meta description of a web page if they find it appropriate to the searched keyword. Google will also write its own description to show the searcher why the page was ranked for the query.

What to do if other websites steal your content

You should do a DMCA complain and a spam report, especially if the other website is a spammer who is scraping content completely.

Double 301 redirects are okay

A web page shouldn’t redirect to more than 4 URLs. Chained 301 redirects should be only 301 redirects and they should not be mixed with 302 redirects.

Google also detects JavaScript redirects. Matt Cutts says that Russian spammers tried to fool Google with JavaScript redirects but Google could detect it.

So if you already understand these Google statements please do it.


└ Tags: Google Algoritm, Google Statements, Official Google Statement
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Jan05

Update Versi WordPress

by Arfans on January 5th, 2012 at 8:12 am
Posted In: Info Saya

Cara untuk mengupdate versi wordpress

 

Update Versi WordPress

Update WP

By: Arfans

Setiap saat WordPress selalu melakukan update versinya secara berkala, kalau dulu saya selalu mengandalkan admin dari hosting yang saya pakai untuk melakukan update versi wordpress yang terbaru. Lama –lama saya ingin tahu dan coba belajar cara melakukannya sendiri dan ternyata tidaklah sulit.

Untuk update versi WordPress paling gampang menurut saya adalah dengan cara manual (delete-upload). Namun ada beberapa persyaratannya yaitu :

  1. Anda lebih baik melakukan backup databasenya dahulu;
  2. Non aktifkan (Deactivate) dahulu semua plugin yang aktif;

Bila Anda sudah melakukan syarat diatas Anda ikuti langkah berikut untuk update versi wordpress:

  1. Buka website WordPress, lalu download update versi WordPress terbaru;
  2. Setelah Download selesai Anda extrack file WordPressnya di komputer Anda sehingga muncul folder baru;
  3. Login ke Cpanel website Anda;
  4. Setelah login ke Cpanel Anda pilih menu “File Manager” di bagian “Files”;
  5. Kemudian akan muncul popup, pilih Web Root (public_html/www), bila tidak muncul popup tidak menjadi masalah asalkan muncul tab halaman baru;
  6. Kemudian akan muncul halaman baru, pada folder public_html Anda hapus file :

Folder wp-admin dan

Folder wp-includes

index.php

wp-app.php

wp-atom.php

wp-blog-header.php

wp-comments-post.php

wp-commentsrss2.php

wp-cron.php

wp-feed.php , hapus sampai file  xmlrpc.php

File WordPress yang tidak boleh Anda hapus adalah :

Folder wp-content

wp-config.php

 

  1. Bila file WordPress sudah Anda hapus sesuai point 6, Anda buka Filezilla lalu akses hosting, arahkan bagian Remote Site  ke /public-html;
  2. Setelah Filezilla sukses masuk hosting dan bagian Remote Site  di arahkan ke /public-html, Anda upload ulang file WordPress yang tadi di delete di point 6 dengan file WordPress baru yang Anda download dan ekstrak di komputer Anda (point 2), selama upload Anda lihat apakah ada file yang gagal upload yang dapat di lihat di kolom “Server/Local File” yang ada di bawah, bila bagian “tab Failed transfers” ada keterangan file gagal upload Anda tunggu sampai file yang lain sukses di upload dahulu, kemudian Anda pilih “tab Failed transfers”, klik kanan pada file yang gagal upload lalu pilih “Reset and requeue selected files”, maka file yang gagal upload akan pindah ke “tab Queued files” ,  lalu di “tab Queued files” pilih filenya lalu klik kanan pilih “Process Queue” agar file di upload kembali;
  3. Bila semua file WordPressnya sudah sukses di uploadkan Anda buka alamat website Anda dan tambahkan /wp-admin/upgrade.php atau /wp-admin/update.php (http://alamat website Anda.com/wp-admin/upgrade.php),( http://alamat website Anda.com /wp-admin/update.php), Anda klik “upgrade” sampai muncul tombol “Done”, maka versi WordPress Anda sudah sukses terupdate ke versi WordPress terbaru;
  4. Anda login ke Dashboard WordPressnya lalu Anda aktifkan kembali pluginnya.

Nah sekarang anda telah berhasil melakukan update versi wordpress yang anda miliki, gimana gampang bukan? Silakan dicoba.


└ Tags: Update Versi Wordpress, Upgrade Wordpress, Wordpress Installation
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Dec23

Spam Backlinks

by Arfans on December 23rd, 2011 at 3:12 am
Posted In: SEO

The impact of spam backlinks on your Google rankings

Spam Backlinks

Spam-Backlinks

By: Arfans

 Spam backlinks? Do not even think to do that, because google is not like that action. Can low quality links or links from spammy websites have a negative effect on the rankings of your websites on Google? If spam backlinks from one sites point to your site, should you act? Can we escape from spam backlinks? There is nothing we can do, but this was not the end, I got tips from IBP that was given to me.

 Three things that you can do when you discover spam backlinks

 Most websites have links from low quality websites and it is very difficult to do something against these spam backlinks. You cannot influence which websites link to your site.

For example, a competitor could add your website to a link farm network or the competitor could spam search engines and directories with your URL.

 If you find that spam backlinks to your site, you can do several things:

 1.         Relax and let them link

Linking is a significant factor in Google’s ranking algorithm but it is just one of many factors. Other factors are the content of your web pages, the site structure and the appearance of a keyword in the different web page elements.

 

 2.         Ask the webmaster to remove the spam backlinks

If you have a high quality website and get links from spam websites, try to contact the website owners and ask them to remove their spam backlinks. Google will not help you with that.

If the webmasters of the spammy website are not cooperative, don’t worry and focus on the links that are under your control.

 

 3.         Optimize your links and your web page content

Optimize all of the factors that influence indexing and ranking on Google. It analyzes dozens of factors that influence the position of your website in Google’s search results and it shows you what exactly you have to change so that Google will list your website on the first result page.

 So, stay focused on things that can be influenced by you Google knows that you cannot influence all of the links that point to your site. Low-quality links come from websites with low Google rankings and they cannot pass much ranking power to other websites. Chances are that Google simply ignore these links for the ranking algorithm.

For that reason, you shouldn’t worry too much about links to your website that you cannot control. Focus on web page optimization and high quality link building and do not pay attention anymore with spam backlinks.

 


└ Tags: Backlink Spam, Get Backlinks To Your Site, Spam Backlinks, Spammy Backlinks, Text Backlinks
1 Comment
Dec22

Search engines Reprimanded

by Arfans on December 22nd, 2011 at 3:13 pm
Posted In: SEO

Offers your web blog been reprimanded through Search engines? And here is just what that can be done

By: Arfans

Search engines Reprimanded

Search engines Reprimanded

Search engines Reprimanded I found it when searching, course I think this is most important information.  Considering that Google’s hottest rank criteria, that search engine rankings of countless web pages tend to be a whole lot worse compared to before. If the rankings fallen, your web blog may have been Search engines Reprimanded . This specific content helps you to heal from a really circumstance.

1: find out if your web blog continues to be search engines reprimanded

Any sudden rank fall won’t imply that website continues to be search engines reprimanded. It might be that challengers now have better backlinks to your site or maybe which its web pages obtain a lot more mentions about social media marketing web pages.
A few of your own most crucial backlinks to your site may have been taken off because of the relating website or maybe your web blog only won’t fulfill Google’s present conditions.
Because of this, it is very important find out if Search engines nonetheless prospect lists your web blog.  Seek Search engines with regard to “yourdomain.com” and “site:yourdomain.com”. If you don’t get any results, then it’s likely that your website has been search engines reprimanded.

Step 2: never freak out in addition to look for the reason behind search engines reprimanded

Before you decide to speak to Search engines about search engines reprimanded, you should look for the reason behind that charges. There are lots of elements which Search engines won’t such as:
· You distributed hyperlinks on your website: in the event you market hyperlinks on your website with regard to SEARCH ENGINE OPTIMISATION reasons in case it really is totally obvious you’re offering hyperlinks, this may get you within difficulties. Utilize the rel=”nofollow” attribute in the event you market hyperlinks.

· You used paid out hyperlinks to market your web blog: in the event Search engines is actually positive for you to obtained hyperlinks to improve your own Search engines rankings, they could double-check your site. Get rid of that paid out hyperlinks.
· Fully forex trading backlink techniques: in the event you take part in any completely forex trading backlink system, it really is practically positive which Search engines will penalize yuor web blog. Get rid of that forex trading relating scripts in the webpages.

· You work with on-page spam techniques for example covered textual content, keyword stuffing, sly redirects or maybe cloaking.

Step several: get rid of that spammy elements in addition to increase your own webpages

Before you decide to report any reconsideration about search engines reprimanded, you must ensure that yuor web blog won’t comprise any spammy elements.

Verify step 2 in addition to get rid of whatever that is certainly spammy in the webpages. Then increase your own webpages to make sure that they present everything that Search engines demands, by step – a step above your weppages hopefully  get rid of this Search engines Reprimanded.


└ Tags: Google de-index, Google Penalized, Search engines Reprimanded
2 Comments